Hi, I'm Thilo.
Hi there! I'm an avid product enthusiast with a deep-rooted passion for e-commerce innovation. Over the past 7 years, I've navigated the thrilling world of digital retail, transforming abstract ideas into tangible successes. My career began with an ambitious project: building the DefShop app from scratch, a challenge that taught me the true meaning of resilience and innovation. Today, as a Product Lead at Grover, I've had the unique opportunity to shape the future of online shopping, from the homepage down to the search algorithms.

What really drives me is the challenge of balancing the intricate dance between user needs and business goals. At Grover, I've led teams to revamp our search engine, resulting in a dramatic 39% decrease in search exits and a significant boost in conversion rates. These numbers aren't just metrics to me; they're a testament to the power of user-centered design and strategic thinking.
Beyond the numbers, my journey has been about connecting with people. Early in my career, I realized the impact of effective communication and collaboration while running campaigns with giants like Lacoste and Nike. These experiences weren't just about marketing; they were lessons in empathy, understanding the nuanced needs of diverse user groups.
But what I cherish most is the human aspect of my role. Whether it's mentoring my team or brainstorming with stakeholders, I believe in the power of collective intelligence. Every meeting, every feedback session is an opportunity to learn and grow, not just as a professional but as a person.
Looking forward, I'm excited about diving deeper into user psychology and data-driven product development. I'm on a constant lookout for opportunities to collaborate with like-minded professionals who are as passionate about creating impactful, user-friendly e-commerce experiences as I am.
If my journey resonates with you, or if you're curious about the world of e-commerce and product innovation, let's connect! I'm always open to exchanging ideas, experiences, and insights. Together, let's shape the future of digital shopping!